Sharon OgollaCURIOSITY, WITH RECEIPTS.

Sharon Ogolla — adaptive MEL, market systems and strategic learning

01 / ASK

A curious mind.
A useful
question.

I’m Sharon. I help teams turn programme ambition into useful evidence, learning, and decisions.

02 / LISTEN

People first.
Then the
framework.

Make the pathway with the people living it. Put the assumptions on the table.

03 / LEARN

Evidence is
only useful
if we use it.

Look for patterns. Ask what is changing, for whom, and why.

04 / BUILD

I also build
what I
believe in.

lloopd and Qare+ take the same questions into products: what gets in the way, and what could work better?

Explore the MSD Change Studio

Type a challenge. Explore a working change pathway.

00:00 / 00:28EXPLORE THE WORK ↓

Serious about evidence.
Curious about people.

Sharon has the audacity
to bet on herself. Always!

AND TO ASK THE QUESTION THAT NEEDS ASKING.

I work where programme ambition meets the harder question: how will we know, and what will we do with what we learn?

I’m a monitoring, evaluation, research and learning professional with experience working across Africa and Asia. With a background in statistics and computer science, I help teams ask better questions, make sense of evidence, and use what they learn to make better decisions.

As Regional MEL Advisor at Farm Africa, I provide technical leadership across a multi-country portfolio. My independent work includes measuring systems change, supporting market systems development, building dashboards, and helping teams learn and adapt.

I’ve worked across agriculture, food systems, climate resilience, health, land governance, justice, and energy access. I’m also a founder. Through lloopd and Qare+, I’m taking what I’ve learned about people, systems, and the challenges they face into products that aim to make a difference.

When I’m not working on MEL, I’m probably building a website, starting a DIY project, travelling or getting carried away with an idea I just had to try. I love figuring things out, making them look good, and seeing where a little curiosity can take me.

Creative side
TOOLS IN SERVICE OF THE QUESTION

Power BI · Stata · R · NVivo · MAXQDA · KoboToolbox · SurveyCTO · ArcGIS

What changed?
And what now?

That’s the question behind my work.
Explore the approach, the assignments, or where we could work together.

Questions worth
building on.

Did you know?
“Someone should build that” is a dangerous sentence around me.
Exhibits A and B, below.

THE IDEA → THE PROBLEM → THE SOLUTIONTURN A PAGE. FOLLOW A QUESTION.
FROM THE BUILDER’S SHELF

lloopd / Issue 01

lloopd: The idea
01 / 03 — THE IDEA
ORIGINAL PITCH-DECK PAGES / SWIPE OR USE ← →EXPLORE THE VENTURE ↗
THE MSD CHANGE STUDIO

A question worth exploring?

Bring a challenge. Build and edit a working Theory of Change.

THE PASSPORT

The world
through my eyes.

“I have travelled far enough to know that the world is big, but small enough to know that we are all connected.”
SWIPE LEFT OR RIGHT TO EXPLORE
AFRICA / KENYADRAG TO EXPLORE ↔
26 destinations4 regions
AFRICA / THE PASSPORT

Kenya

Where it all begins

FROM MY TRAVEL NOTEBOOK
THE JOURNEY CONTINUES.Map data: Natural Earth ↗
MAKE A POSTER. TAKE YOUR PROMISE WITH YOU.

Your turn.
What will you
make room for?

This part is yours. Type a promise in the box below.
Your words appear on the poster as you write. Add your photo in place of the arrow if you like. Pick a colour, then save it to keep.

YOUR WORDS AND PHOTO STAY IN YOUR BROWSER. NOTHING IS UPLOADED.
A PROMISE TO MYSELF
↗
I’m making room for…

Your words
go here.

On my own terms.A little space for you, from Sharon Ogolla.

LET’S MAKE
evidence
USEFUL

A Theory of Change. An evaluation. A learning agenda.
A dashboard your team will actually use.

sha.ogolla@gmail.com ↗
THE WORK, ACROSS THE YEARS.

Experience that
connects the dots.

2025–PRESENT

Regional MEL Advisor · Farm Africa

Multi-country MEL leadership, portfolio learning, standard indicators, digital systems, evaluation quality assurance, and capacity strengthening across teams and partners.

2025 / INDEPENDENT ASSIGNMENTS

Systems, learning & performance.

Systems-change measurement for GAIN’s Vegetables for All programme; MSD and adaptive learning for IRIBA Water Group; KPI, Value for Money, and Power BI advisory through VC4A for eFiche.

JAN–JUL 2024

Director of Evidence & Impact · Cadasta

Organisational MEL strategy for 2024–2027, Theory of Change frameworks, evaluation tools, and a third-party impact evaluation on gender equality and land tenure in India.

JUN 2021–FEB 2024

Senior Monitoring, Evaluation & Impact Associate · GAIN

Adaptive MEL frameworks, multi-country Theories of Change, evaluations, dashboards, evidence products, and programme learning across Africa and Asia.

2020–2023 / CONSULTING & RESEARCH

Evidence across sectors.

Development Gateway: data products and research across agriculture and health. International Association for Women Judges: MEL for justice and anti-trafficking work in Kenya and Uganda. Power for All: research and evidence synthesis on energy access.

2018–2021

The foundations of practice.

Research and learning at World Agroforestry (AWARD), MEL with International Alert and Christian Aid, and food-security data analysis at the World Food Programme.

MSD CHANGE STUDIO

How might this
market system change?

Start with a real-world problem. Build a draft Theory of Change: a picture of what could change, why, and how you would know. No MSD vocabulary needed.

  1. 01Describe the problem
  2. 02Edit the pathway & measures
  3. 03Save your working draft
Not sure what to write? Start here ↗

A few short answers will help you put the idea into words.

START WITH A SCENARIO:
A browser-based drafting tool with sector templates and indicator rules. It suggests a starting point; it does not validate causal links or research your local context.
THE EXPERIENCE BEHIND THE WORK

Sharon Ogolla / CV

Sharon Ogolla’s CV, page 1 of 5
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